Thursday, April 3, 2008

R.E.M lets fans mix their own video

Apparently, this listener interactivity fad has just started. (see post on Radiohead)

Fans can mix their own video for R.E.M.'s new single "Supernatural Superserious." You can choose from 11 video tracks of R.E.M. doing various things around NYC and splice them together.

I've got mixed feelings about all this. Part of the talent of any musical group is their ability to make a complete package to sell to the fans. Letting the fans customize seems like a rip off. Commentary Editor Philip Tutor likened it to Picasso allowing people to rearrange his art.

On the other hand, it's a great way to waste a couple of hours ...

Read the full story here.

If you want to check out the song, here's a non-mixable video of R.E.M playing "Supernatural Superserious" on last night's Colbert Report.